See examples of my work and accolades at: behance.net/ashleykaras
Sr. Producer / Project Manager, Marketing
CD PROJEKT RED
Jul 2014 – Present
Producing marketing materials, media campaigns and companion projects for the award-winning video game The Witcher 3: Wild Hunt and expansions, Hearts of Stone and Blood and Wine, including: advertising (print/display/social), merchandise, apparel, packaging, board games, card games, strategy guides and more.
Marketing Communications Consultant
Nov 2011 – Mar 2014
Designed marketing, PR, branding, content and CSR strategies for an international client base of business and non-profit organizations, including: Green Roofs for Healthy Cities, 3Bird Media, PropertyGuys.com, TUNED PR, and the Association of Management, Administrative and Professional Crown Employees of Ontario.
Jul 2011 – Nov 2011
Executed integrated marketing plan for X-Summit, a digital media conference with over 300 attendees from the interactive industry, featuring presenters such as Vince Gerardis (Co-Executive Producer, HBO's Game of Thrones), Allen DeBevoise (Chairman & CEO of Machinima Inc. & Machinima.com), and Carrie Stein (Head of Global Management & Packaging, 3 Arts Entertainment).
Assistant to the Managing Director
Jun 2010 – Jul 2011
Provided administrative support for the Managing Director and executive staff, coordinated studio operations, and developed CSR initiatives through strategic partnerships, outreach and events.
Feb 2008 – Jan 2010
Led integrated marketing campaigns for 17 internationally recognized art exhibitions and 12 community art events, involving artists such as Tara McPherson, Junko Mizuno, TADO, Nathan Jurevicius, Gary Taxali, and Kozyndan.
Aug 2006 – Aug 2007
Coordinated production of 2 seasons of internationally renowned reality documentary TV series Rescue Mediums, airing on W Network (Canada), OWN (US), WE TV (US), Discovery Channel (UK) and CBS Reality (UK).
Apr 2006 – Aug 2006
Developed web and print marketing solutions for corporate clients, including: Pepsi Cola, New York Fries, Sick Kids Foundation and Ontario Power Generation.